SOCIAL
Two connected modules. Social Inbox receives Instagram and Facebook direct messages, LinkedIn comments and TikTok comments as conversations, drafts replies with AI for a human to approve, and routes a completed enquiry into the CRM pipeline exactly like a website form. Social Publisher turns photos already in your Gallery into a scheduled content calendar with AI-drafted captions you review before anything is posted.
Enquiries from anywhere
Direct messages and comments become conversations with a drafted reply waiting for a human, and a finished enquiry lands in the same pipeline as a website form — while the workshop's own photos go back out on a schedule.
Inside Social Inbox & Publisher
Meta's Messenger and Instagram Messaging webhooks and TikTok's comment feed land as threaded conversations with the sender's identity attached.
Only a fixed, admin-authored FAQ template can auto-send (off by default); an AI-drafted reply always needs a click.
A completed enquiry creates or matches the client and lands in the pipeline stage you choose — the same intake your website forms use.
Pick photos, get an AI caption draft, schedule per platform; TikTok posts use the real Direct Post API with a video upload path.
Connections are held per company entity, so a group with several brands keeps each account separate.
Honest status: connecting to each platform requires your own developer-app credentials and platform approval. Inbound intake and TikTok publishing are implemented end to end; direct publishing to Instagram, Facebook and LinkedIn is not yet connected — a scheduled post to those platforms reports a clear failure rather than pretending to succeed. LinkedIn offers no public inbound-DM API, so what the inbox captures for LinkedIn is comments on your company's own posts.
The rest of the platform
Social Inbox & Publisher isn't a silo — it shares clients, jobs and order numbers with the rest of ScaleBespoke.
From won deal to shipped and installed — one order, followed the whole way.
Explore Orders → CRMEvery deal, every conversation, every client — in one native pipeline.
Explore CRM → ACCOUNTINGFinance that talks to production, not just to your accountant.
Explore Accounting → INVENTORYKnow what you have, where it is, and what it's reserved for.
Explore Inventory & Warehouse → RESOURCE PLANNINGSee active projects, team capacity and dated assignments in one planning workspace.
Explore Resource Planning → TIME & ATTENDANCEClock-ins tied to real jobs, not just a timesheet.
Explore Time & Attendance → COMPLIANCE & HMSHealth, safety and compliance documentation that lives with the work, not in a binder.
Explore Compliance & HMS → QUALITY MANAGEMENTEvery non-conformance recorded, every certificate traceable — quality that holds up to an audit.
Explore Quality Management (QMS) → BUSINESS INTELLIGENCEThe numbers that actually run the business, in one place — not an export away.
Explore Business Intelligence → ASSET MAINTENANCEKnow your equipment's condition before it stops production, not after.
Explore Asset Maintenance → FIELD SERVICESWhat happens after installation, tracked with the same care as the order itself.
Explore Field Services → CUSTOMER PORTALEvery client message, drawing, invoice and document — kept with the right order.
Explore Customer Portal → SCALE CADConfigure the opening, see the drawing update, and save it back to the order.
Explore Scale CAD → DOCUMENT MANAGEMENTEvery file organized by the job it belongs to, not by whoever last saved it somewhere.
Explore Document Management → HELP DESKSupport after the sale, tracked as tickets — not lost in the sales pipeline.
Explore Help Desk → AUTOMATIONWhen this happens, do that — across the whole platform, with no code.
Explore Automation → APP BUILDERDesign the form your business needs and get a working records screen for it — without a developer.
Explore App Builder → HR & PAYROLLEmployee records, org chart and skills — built on the accounts your team already logs in with.
Explore HR & Payroll → SOCIALInstagram, Facebook, LinkedIn and TikTok enquiries into the CRM — and your workshop photos back out as posts.
Explore Social Inbox & Publisher → SCALE FIELDBOOKAnnotate site surveys on an iPad — ink, shapes, measurements and photos on real pages, exported as a PDF.
Explore Scale Fieldbook →